You start a blog feeling excited about the idea.
Your blog looks polished and ready for people to visit.
You start the blog off feeling fresh and with plenty of topics to talk about.
A few months or even weeks go past and all of a sudden you don’t know what to post on your blog.
Coming up with content for your blog or even information products is sometimes or if not the reason why you’re not moving your blog forward.
What started as something that could change your life and move your business forward, ended just because you ran out of “things to say”.
There’s no doubt that content topics are virtually endless, regardless of your industry. However, sometimes, a little spark is needed to get your creative juices flowing.
They say that content marketing is an essential part of your online marketing strategy, and I couldn’t agree more.
In this post, I’m going to give you a list of 30 content starters so that you’ll never run out of ideas for your next content piece.
These ideas range from serious to light-hearted, and you’ll definitely find some that would be quite handy next time you experience writer’s block.[sociallocker id=”2877″]
Here’s the download link to the PDF version of this post:
1) How To/Step-by-step
Everyone is interested to find out what really works and how to do it. You can come up with a post sharing some strategies, tactics, and a step-by-step guide that your readers could follow.
2) Product Demonstration
Choose a product that you’ve purchased and educate your readers about it. For example, give them tips and guides on how they could get the best results from that product.
Also, if ever you’ve purchased that product from an online business, don’t forget to link it to the seller– they’ll certainly appreciate that.
3) A Specific Function/Feature of Your Product
Similar to a product review; but try to focus on a specific function or feature of that product. Then, provide a description about it and how your readers could benefit from that feature.
4) A “Resources” list
Brainstorm a topic that would catch your readers’ attention, then provide a resource list for it. For example, if you’re into social media, you could come up with a list of your favorite social media sites.
5) Rank Your Favorite Tools
Everyone of us has his own favorite tools. Rank them up and come up with a step-by-step guide on how to use it. You could also shoot a quick screencast to demonstrate how that specific tool works.
6) Review a Product
Are you in love with a particular product or service? Why not share your thoughts with your readers.
7) Top 10 List
You could write this one in a number of ways and it doesn’t necessarily have to be “10.” Just using a list format could allow your creative juices to flow. Furthermore, to generate more traffic, make sure that your top 10 list is very sensational– like this one.
8) A “Checklist” Style Post
Come up with a check list. It could range from movies, books, foods, countries, website, or goals that you must accomplish.
9) Talk About a Failure You Went Through And Share The Lessons Learned
Write about a circumstance where you succeeded in spite of how difficult it was and how you found the strength to get past it. Also, you could twist this idea around and write a post on how your failure became your stepping stone to success.
10) Talk About How You Got Started
Try sharing your personal experience, and how it made an impact in your life. The lessons you learn when you were just starting and what you wish you knew that would have made everything more convenient and easier.
11) Give a Behind-The-Scenes of How You Do a Particular Task
This would appear like a tutorial, but on a more personal level. Inform your readers how you usually do a particular task. If you’re up for it, you could even include photographs, or videos while doing that task.
12) Share Your Honest Thoughts/Theories About a Certain Subject
You could share your opinions about some issues. Similarly, you could grab your readers’ attention if you’ll focus on hot topics/subjects instead.
13) Ask Your Internal Team/Staff What Questions They Get Most From Customers
What questions does your internal team/staff usually face on a day-to-day basis? Interview your team and find out their answers.
14) Create An Infograph
From time to time, people will get bored from reading, and you’ll eventually get tired of writing. So, why not take a break and share something fun instead? Like an infograph. You could find inforgraphics for about anything, and use them as an inspiration. From marketing to the History of Star Wars. Here’s an example of an infograph I did.
15) News In Your Industry
On any given day, there are thousands of happenings in your industry. Share some relevant news about it. You don’t even need to be biased, but you have to be factual and informative.
16) New Product Launch
In every product launch, there’s no doubt that the consumers would be intrigued and interested about it. You could feature this new product, write a post from your perspective, and your expectations.
17) Start a Contest/Giveaway
You could host a contest or a giveaway of a new product and promote it. This would generate more traffic to your site. Besides, who doesn’t love giveaways?
18) Take a Subscriber/Customer Question
This would appear like your own advice column, but more formal. You could invite your subscribers to send you their queries, then choose a question that’s being asked frequently and answer it.
19) Business Tools That Are Worth The Investment
Talk about some tools, services, or applications that you’ve invested in and what made them worth every penny. You could either come up with a list, or a review for this.
Don’t forget to inform that company you’re recommending. If they like your post, they might share your testimonial, if you’ll give them the permission. This would result in more exposure.
20) Talk About Yourself And What You Do
If you haven’t made any introductory post yet, this would be ideal. Likewise, it’s never late to re-introduce yourself again. Share who you are, your reasons why you’re here, and what you love most about your blog.
21) Take a Survey
Learn more about your readers through creating a survey. For one, you could create a search type survey about your business to determine what your readers usually prefer. Or you could come up with a personal and fun survey instead.
22) Be a Myth Buster In Your Industry
Every industry has his own share of legends, myths, and misconceptions. Readers love nothing more than exposing the truth about these common beliefs. Also, by pointing out what’s wrong with your industry, you could inform your audience how reliable you are.
23) “Like Cookies and Milk”
Write a post about what works great with a certain product or service. Come up with a list of what works with what you do, then share it with your readers. You could also recommend other service providers and sellers. Through this, you’ll introduce your readers to options that would work with what you offer.
24) Write a Prediction Post
This could be quite fun– especially towards the end of the year or season. Take a look on the latest happenings in your market. What are the current trends? What’s hot and what’s not? Then, create a post about it.
25) Things You Wish You Had Done Differently
These types of contents are usually a hit since most people love reading the mistakes made by others. Also, it helps the readers avoid these common mistakes.
26) Post Where You Ask Your Readers
Engagement is becoming one of the most essential marketing strategies. It is similar to a survey, but more personal and direct. There are a lot of ways on how you could do this. You could create an “Ask the Reader” type of post and start interacting with them through the comments.
27) A List of Things That You Should Avoid
Write a list of things that you should avoid and the reasons why you must avoid them.
28) Come Up With An Editorial Calendar For Guest Posts
Ask some industry experts who are willing to contribute if you’ll offer them enough lead time. Guest posts could be a huge help, especially during holidays and summer breaks. Likewise, it could also provide helpful, yet creative content for your readers.
29) Comprehensive Pillar Posts
This one never gets outdated. If you want to establish your presence online, one of the best things you could do is to start creating some epic posts. A ‘pillar’ article is a type of post that exceeds that 1000+ word limitation. However, make sure that you’ll come up with a content that could inspire people, and not something that would bore them.
30) Experimental Posts
The only thing better than living a fulfilled life is to live vicariously in someone else’s. You could come up with a post where you set a goal for yourself and update your progress daily/weekly/monthly.
There you have it. Use these 30 content starters and you’ll never run out of things to post!
Whenever I’m stuck with what to post on my blog, I always refer to this list.
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What ways have you found to work when it comes to creating content?